You have a business idea and want to know if it is feasible. A feasibility study will provide you with the discipline and insight to reassure yourself that your idea is worthwhile pursuing. Furthermore, if you need to finance the business, lending institutions and investors, typically require a feasibility study. The feasibility study evaluates the project’s potential for success. AA Consulting we prepare feasibility studies for real estate and business start-ups, as well as, established companies seeking to introduce a new product or service.
Feasibility studies contain standard components. The exact appearance of each study varies. This depends on the industry studied, the critical factors for that project, the methods chosen to conduct the study – primary and secondary research, and the budget. Most studies have multiple potential uses, e.g. validate your assumptions, reassure investors and lenders that the proposed venture is economically viable, etc. so they must be designed to serve everyone’s needs. The most important part of a feasibility studies are the f
- Market Analysis: This includes a study of the industry, present market, projected market potential, sales, competition, and potential buyers. Understanding market potential gives businesses insight into the demand for their product or service.
- Financial Analysis: It establishes how much start-up capital is required, sources of capital, returns on investments, and other financial estimates such as gross profit margins and net income
The market analysis should be conducted first because it is critical to the success of the business to understand the environment in which you will compete. There must be adequate demand for your product or service. If not, your business idea may not be feasible and there is no need to go any further. Market analysis results in compiling information about the market potential.
We also provide a wide range of consulting services including:
Highest & Best Use Analysis
Expert witness testimony
Lease and Cost Analysis